A group of atheists, the Tri-State Freethinkers, are calling Ken Ham’s “Ark Encounter” amusement park in Williamstown, Kentucky, the “Genocide and Incest Park.” The atheists hail from Kentucky, Ohio, and Indiana.

The park features a massive ark (currently under construction) that the creators say is accurate according to measurement descriptions in the Christian bible. The company responsible is Answers in Genesis, helmed by Ken Ham.

The Freethinkers are attempting to purchase billboard space for an image of humans drowning outside the Ark, below the words, “Genocide and Incest Park: Celebrating 2,000 Years of Myths.” In the bible, the Judeo-Christian God causes a flood that wipes out all of sinful humanity and the world’s other lifeforms, minus Noah and his family, who build an ark large enough to save themselves and pairs of land-dwelling creatures (according to the Ark Encounter website, Noah cared for 7,000 animals). When the flood is over, Noah’s family repopulates the earth, presumably through in-family sex.

To Christians, this was part of God’s plan and therefore tolerable, similar to other divine actions in the bible non-Christians find horrific. The atheist group believes all this to be pure myth, but are having a difficult time finding billboard owners receptive to their rebranding of the theme park.

Lamar, a national billboard name, rejected the advertisement, the local office head calling it “not appropriate” and “inflammatory.” Two years ago, Lamar advertised for the Ark Encounter, with one billboard reading: “To all of our intolerant liberal friends: Thank God you can’t sink this ship.”

Another billboard company rejected the atheists’ ad as well.

Beyond their criticism of genocide and incest inherent in the bible story and the theme park, the Freethinkers further condemned the $18 million in state tax credits granted to the project, calling it a violation of church-state separation, and the park policy of only hiring born-again Christians, pointing out this violates equal opportunity in employment laws.

Regarding the billboards, Ken Ham declared of the atheists, “They don’t want people to be exposed to the truth of God’s Word.”

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